FOUNDER & CEO

Nicole Steffen

Hello! My name is Nicole, but you can call me Nikki

You know when your parents told you as a little kid to dream big? Well, here’s how my dream started. 

My love for food and local businesses started in 2017 with Eat Local Ohio. Our mission was to highlight local restaurants across Ohio using social media. Here, I helped build an Instagram community of over 30,000 people. In four years I visited close to 500 local restaurants, providing them with food photography and social media consulting. Along the way, I got to meet so many amazing local business owners. After hearing their stories, I knew I wanted to do more to foster connection between people and the local businesses in their communities. This intention drove me to start The Good Social Co. 

If there is one thing my family and mentors have taught me, it is the importance of having gratitude, love, and passion for what you do. There is so much beauty in creating meaningful connections and these lessons have helped shape the strategy behind every brand we do GOOD for. Here, we do “good social for good people”, and I couldn’t be more grateful to share my dream with you.